Bobblehead Will on dashboard of car.

Bobblehead Will

When working on websites, the importance of good pictures and artwork can’t be emphasized enough. It’s one of the first things I talk about with new clients – stock photos are ok, but originals are such a great opportunity to show style and personality. Anyway, when the time came to update my own website, I…

Bobblehead figure of William Shakespeare standing beside a glowing orb lamp on a wooden table.

Coaching, Reimagined

When I say the word coach, what pops into your head? Maybe someone with a clipboard and a whistle yelling “Hustle!” from the sidelines. Or maybe that one person in high school who believed in you a little more than you believed in yourself. Most of us get what a coach is when it comes…

Bobblehead Will standing in the foreground of a European-style plaza at sunset, with people walking and a tall brick bell tower in the background.

Your Website Isn’t a Business Card — It’s a Living, Breathing Tool

Remember when changing your phone number meant ordering new business cards, tossing the old ones, and hoping the people you actually wanted to call you noticed? Or when getting a new headshot meant a full-on photo shoot, then paying someone to reprint the company brochure? Yeah. Me too. But thankfully, we don’t live in that…

Business Tech Week

Business Tech Week

For those of you who haven’t lived through it, one of the most intense phases in the life of a theatre production is the dreaded tech week. Once a show is selected and the team’s mostly aligned on design decisions, everyone splits off to work on their part: Throughout it all, the director and stage…